Promotional Video: New LED Front End Racks from Mars and Wrigley Boost Sales

Boost sales of front end confectionery. How? Mars Chocolate and Wrigley have introduced racks illuminated with LED lights that can lift front end sales by 10-12%.

These innovative LED racks -- combined with the ideal assortment and shelf pitch – attract attention and make it more appealing for shoppers to browse while waiting to check out.  The lights create a brighter environment, making it easy for consumers to find their favorite brands.

Contact your Mars or Wrigley representative to make the switch.