Koia Introduces Plant-Based Protein Drinks

Koia launched its line of 100 percent plant-based protein beverages. 

Koia is one of the first refrigerated, ready-to-drink, 100 percent plant-based protein lines to retail nationally, company officials say. The line cuts down on excess sugars and calories in favor of plant-based ingredients.

"Koia was developed with the belief that people should expect more from their protein beverage," says Dustin Baker, co-founder of Koia. "People looking for a healthier protein option shouldn't have to compromise on flavor or consume hidden calories, excess sugars or artificial ingredients. We're as conscious about what we put into Koia as what we keep out. The result is an honest, craveable beverage that people can actually feel good about."

Three flavors of Koia are now available: Vanilla Bean, Cacao Bean and Coconut Almond.  Each beverage retails for $5.99 and can be found in the refrigerated section of Whole Foods Markets.

Koia delivers a 5-to-1 ratio of plant protein to sugar content, featuring natural ingredients that are soy-free, dairy-free, gluten-free and non-GMO.

A 12-ounce serving of Koia includes 16-18 grams of plant-based protein along with 5-8 grams of natural fiber. A proprietary blend of rice, pea and hemp proteins are at help create a smooth texture in a chilled, grab-and-go beverage.

Koia expects to expand distribution in the natural food channel while introducing new beverage flavors in 2017. The Los Angeles-based company was founded in 2013 and is continually innovating new, functional products.

"We are dedicated to bringing consumers unexpected sources of protein," Baker says. "In everything we do, we strive to preserve the positive energy of plants and reduce the things people don't want in a product."