Made in Nature Unleashes Its Full Line of New Organic Supersnacks

Made In Nature is unleashing a new line-up of Organic Supersnacks at the Fancy Food Show in NYC this week. Their organic, ready-to-snacks include a new line of Figgy Pops, Toasted Coconut Chips, Dried Fruit Fusions, Fruit and Nut Fusions and Kale Chips.

"We are a snacking nation. Over half of all US consumers snack more than three times a day to stay nourished. Our mission is to satisfy that hunger with delicious, ready-to-eat snacks made from real fruit and real vegetables, without compromising flavor or fun," says Doug Brent, CEO of Made In Nature. "We're taking on chips and bars and all those other so called "better for you" snacks that are merely masquerading as nourishment. Our Supersnacks don't just fill you up, they fuel you up."

 Made In Nature is launching an entirely new package design. Andy Nathan, CMO of Victors & Spoils who led the design process says, "The new packaging was a great opportunity to reintroduce Made In Nature to the world in a bold, new way. Inspired by their 'Nature Unleashed' brand positioning, the packaging design is strong and vibrant, highlighting the beauty of their unadulterated product. And because they're so grounded and authentic, we were able to  juxtapose that with a very cheeky tone in a category that sometimes takes itself a little too seriously."

 The newest addition to the Made In Nature family is their line of Organic FiggyPops ($10.99 for 16 oz., $4.99 for 4.2oz.) Figgy Pops are a blend of organic figs and other fruits with nuts and power seeds that are covered in coconut. These snacks are made with certified USDA organic, Non-GMO Project Verified ingredients and NO refined sugar, allowing consumers to power through their day the healthy way.

Made In Nature's Organic Toasted Coconut Chips are $3.99 for 3 oz. and are made from pure organic ingredients with no refined sugars or artificial flavors. The snack comes in a variety of exotic flavors like Maple Vanilla, Italian Espresso, Toasted Cinnamon, Ginger Chai and Spiced Cocoa. 

Made In Nature also offers a line of Organic Fruit Fusions. Inspired by authentic, healthy flavors from around the world, the Fruit Fusion product line encompass both 1oz Single-Serve Dried Fruit Fusions (MSRP $5.99 for 5-pack and $1.49 for 1oz packets) and Fruit and Nut Fusions (MSRP: $6.99 for 5-oz bag). Fruit Fusions flavors include: Apple Cinnamon, Superberry, Tropical, and Mediterranean blends. Fruit and Nut Fusions flavors include: Maple Balsamic, Cinnamon Citrus, Pomegranate Ginger and Rosemary Harissa blends.

Made In Nature also launched a new line of dried, never fried, Organic Kale Chips (MSRP $5.99 for 2.2oz). Flavors include: Bedda Than Chedda, Sriracha Chili, Olive Sea Salt, Rosemary Truffle, and Stumptown.