Subway plans four sauces for grocery sales
Restaurant brand teams with T. Marzetti Co. for scholarship fund benefit
Subway is teaming with the T. Marzetti Co., a specialty food manufacturer, to offer four sauces at groceries and retailers, the company announced Monday.
The company, which has offices in Shelton, Conn., and Miami, said the four flavors would benefit the Fresh Start Scholarship Fund and be:
Sweet Onion Teriyaki
Roasted Garlic Aioli
Baja Chipotle
Creamy Italian MVP (not offered in restaurants)
“Three of the new retail sauces – Sweet Onion Teriyaki, Roasted Garlic Aioli and Baja Chipotle – are inspired by guests’ in-restaurant favorites, and we’ve added an exclusive flavor to this collection with a Creamy Italian MVP, a new twist on Subway’s MVP Parmesan Vinaigrette®,” said Paul Fabre, Subway’s senior vice president for culinary and Innovation, in a statement.
“This partnership takes our sauces to another level and enables our fans to take their culinary creations from ordinary to extraordinary while also contributing to an important cause,” Fabre said.
Quick-service brands have been expanding their sauces to other items as well. Chicago-based McDonald’s Corp. last year made a limited-time offer of dip-packaged Big Mac sauce for other menu items. And KFC, owned by Louisville, Ky.-based Yum Brands Inc., in 2020 offered its KFC sauce and added other flavors since.
Subway's consumer program helps support the Fresh Start Scholarship Fund, which offers tuition assistance to Subway restaurant employees. Scholarship recipients receive $2,500 toward their secondary education. Since its inception, more than 1,700 scholarships have been awarded.
Carl Stealey, president of T. Marzetti’s retail business, said, “We’re honored that Subway trusted T. Marzetti to help build on that legacy and bring their sauces to kitchens across the country through this exclusive licensing agreement.”
Subway’s four 16-ounce bottled sauces will roll out to select U.S. grocers and retail stores the week of March 18, including Walmart, Kroger and Albertson’s. More groceries are expected to be added.
Subway has nearly 37,000 restaurants in more than 100 countries and territories.
T. Marzetti Co, is a wholly owned subsidiary of Lancaster Colony Corp. It has licensing agreements with Olive Garden, a division of Orlando, Fla.-based Darden Restaurants Inc., and Buffalo Wild Wings, a division of Atlanta-based Inspire Brands LLC.
Contact Ron Ruggless at [email protected]
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