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Araven Unveils Two-Color Single-Piece Basket

The Shop & Roll is easy to handle and maneuver and can be pushed or pulled with one or both hands.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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Araven has launched  a two-color single-piece. Araven significantly enhances the shopping experience with this innovative product, helping to create a positive store image for customers, company officials say. Araven’s 65-liter Shop & Roll is the only two-color basket on the market manufactured in a single piece.

This compact, large-capacity basket is comfortable and easy to use and incorporates high-performance characteristics paired with a cutting-edge Loop concept. The Shop & Roll is easy to handle and maneuver and can be pushed or pulled with one or both hands for effortless shopping. A wide, flat base provides greater space for groceries and makes it easier for shoppers to organize and arrange their purchases, reducing the risk of items getting broken in the process.

Greater resistance guarantees greater durability with a fully reinforced handle that makes the entire basket stronger and extends its useful life in stores, company officials say. Araven is synonymous with Shop & Roll, a product line the company has spent over a decade developing, building an innovative and complete range of retail equipment that can be customized to fit a store’s unique style and needs.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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