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Nalgene Outdoor Launches 'Super Heroes Hydrate' Line

The new bottles will feature Marvel super heroes.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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Nalgene Outdoor launched its “Heroes Hydrate!” line of Marvel-inspired Nalgene reusable water bottles. These new bottles will feature the Super Heroes Captain America, Iron Man, Spider-Man, Hulk, Black Widow and the Marvel’s Avengers group.

“Whether you are team Captain America or team Iron Man, there will be a Nalgene water bottle to show your allegiance and keep you hydrated,” says Eric Hansen, marketing director, Nalgene Outdoor Products. “And just like Marvel Super Heroes, Nalgene bottles are known for being resilient, tough and ready for any adventure.”

Nalgene Outdoor selected its Made in USA 32-ounce Wide Mouth bottle and its more compact Kids On-The-Fly bottle in 12-ounce sizes for the Marvel collaboration. The bottles will debut with 19 SKUs featuring Captain America, Spider-Man, Iron Man, and Hulk just in time for those seeking holiday presents, stocking stuffers or inspiration to kick start “new year” fitness resolutions. Additional bottle graphics will follow in 2017.

“We’re thrilled to collaborate with Marvel, a brand whose celebrated Super Heroes inspire people to achieve their potential,” adds Hansen.

All of Nalgene Outdoor’s products are BPA- and BPS- free, dishwasher safe and carry a lifetime guarantee.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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