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Hannaford’s new remodels focus on fresh

Retailer continues rollout of enhanced store design in Portland, Maine, area

Russell Redman

April 12, 2019

2 Min Read
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Hannaford Supermarkets has completed remodels at Portland-area stores in Maine as part of efforts to bolster its fresh offering and provide more shopper conveniences.

The Scarborough, Maine-based chain, part of Ahold Delhaize USA, today plans to begin holding weekend grand reopening events at four stores — Portland Riverside, Westbrook, Gorham and Falmouth — through May 5. The events will offer samples from the stores’ expanded kitchens and area vendors, coupons, product giveaways and other activities, as well as weekly themes (kitchen/deli, local items, wellness and the Taste of Inspirations private brand).

Hannaford_To_Go_pickup_sign.pngAll four stores sport a new look, including an enhanced design highlighting fresh food and an enlarged produce department, which “now has the abundant feel of a green grocery store within the supermarket,” according to Hannaford.

In prepared foods, new offerings include an in-store sushi chef, hand-battered fried chicken, sandwiches and salads made in-store, and a hot bar with entree options. The Falmouth and Westbrook stores also now offer a stir-fry bar. Customers also will be able to put together their own six-pack of beer and choose from fresh-cut, grab-and-go seafood and deli items.  

New amenities at the four stores include expanded self-checkout and the Hannaford to Go online grocery pickup service. Hannaford noted that nearly every item in the store is available for purchase via Hannaford To Go, and orders are picked and packed by store associates. In addition, the retailer said it has expanded the pharmacy department at all four stores to include a private consultation room, where patients can receive a vaccination or speak privately with a pharmacist.

Related:Hannaford enlists Home Chef as meal kit partner

“We’re excited to offer our customers more convenient and fresh options while also maintaining our commitment to low everyday prices,” Hannaford spokeswoman Ericka Dodge commented. “The new renovations show how Hannaford is investing in services like Hannaford to Go and offerings like our expanded kitchen that will provide even more options for our customers.”

So far this year, Hannaford has reopened two other remodeled stores, located in Topsham and Auburn, Maine. The chain upgraded six stores in New York, Maine and Vermont last year. Construction of a new 50,000-square-foot store in Brunswick, Maine, is slated to start this summer, and the retailer has announced plans to build a 49,000-square-foot store in Rome, N.Y., and a 38,000-square-foot store in Ballston, N.Y. One new store was opened last year in Mechanic Falls, Maine.

Overall, Hannaford operates 181 stores in Maine, New York, Massachusetts, New Hampshire and Vermont.

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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