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Private LabelRETAILER FOCUS SHIFTING TO PRIVATE-LABEL SODASRETAILER FOCUS SHIFTING TO PRIVATE-LABEL SODAS
NEW YORK -- With the price gap between Coke and Pepsi and store-brand colas widening, some leading retailers will likely shift their promotional focus away from national brands in favor of private label, according to an analyst's report.Some are even looking beyond the entire carbonated soft-drink category to other beverages that could be better traffic drivers, it stated.The survey, conducted by
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