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Grocery OperationsJ&J, GENERAL MILLS SIGN WITH NIELSENJ&J, GENERAL MILLS SIGN WITH NIELSEN
NORTHBROOK, Ill. -- Two major brand marketers have signed multiyear agreements with Nielsen Marketing Research North America for measurement, analysis, decision-support and other marketing information services.e deal with J&J is a "significant service expansion" with Personal Products Co., Advanced Care Products and J&J Consumer Products, said Nielsen. J&J/Merck and McNeil Consumer Products are new
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