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Fresh ProduceA Cut Above: Why Premiumization Will Outlast the PandemicA Cut Above: Why Premiumization Will Outlast the Pandemic
It's not just affluent consumers upgrading at the meat counter and beyond, IRI analysts say. Shoppers have sought out more, and more expensive, proteins during the pandemic. But just because their restaurant visits will increase doesn't mean what they buy at the grocery store is likely to change, IRI analysts say.
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