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Grocery Trends & DataRALSTON USING NEW SOFTWARE TO SHARE DATARALSTON USING NEW SOFTWARE TO SHARE DATA
ST. LOUIS -- Ralston Foods here has selected Marketing Management Inc., Fort Worth, Texas, as the first broker to receive marketing information using a new software program. Ralston, a subsidiary of Ralcorp Holdings, began sharing information with MMI this month. The program, called Lotus Notes, provides data on products, markets and case sales. Ralston has been using the system for two years. Lotus
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